Retail, Consumer Electronics, Consumer Goods
$100K - $250K
Product knowledge was in the heads of two people, so it was not possible to delegate ANY sales activities without many months of catalog study. Also, there was no transparency of communication between departments, so sales people had to ask every day about progress.
We did a smart product configurator that is foolproof for sales people to avoid mistakes, such as selling incompatible product combinations. We also implemented smart statuses on the Sales Order side, which allows sales people to have a good overview on progress in other departments.
With the new system, the owners could have holidays ;) and delegate the majority of routine jobs. This company has increased their presence in the market and has more sales.